Client Name:

IBM

New York, NY

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Project Name:

Sales Rep Page Redesign

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Project Role:

Information Architect

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Project Description:

By using the NRT, Northstar User Research Tools, my team leveraged the power of the IBM Tealeaf customer experience management system, Tealeaf CX to provide critical visibility and insight to better serve our Sales Reps, their end-users, our business clients and future sales leads in the process of purchasing IBM products.

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Technologies Used: Axure, Coremetrics, Rally